Google uses links to measure the authority of web pages now a days. Although Google now use more than 200 signals in their algorithm for scoring websites, hyperlinks are still one of the most important signals to maximize a site’s visibility. If a web page attracts links from other pages Google’s algorithm, the software which uses to rank pages and decide which page is number one for a search result, increases the importance of a page.
Having established links are like votes it’s not too hard to understand why links are important. Web pages secure the first position in a search result by securing more votes than other pages.
There are two fundamental ways that the search engines use links:
To discover new web pages.
To help determine how well a page should rank in their results.
No shortcuts in a successful link building even when it is done properly because you should not expect to reap the benefits of link building overnight. Patience is the key because it can take time to build links. Link building can be confusing, frustrating, and time intensive however improving link & social signals is a must for all websites who wish to be competitive in the search results.
1. Just incoming links campaigns.
2. Selection of links is done manually to ensure relevant material and high quality.
3. Link building with NO spam.
4. NO links having Java script.
5. No links from web pages that have robots meta tag exclusions.
6. Link requests will be done per anchor texts.